Herschend Family Entertainment Corporation nearly doubles the number of attractions operated by their organization after the finalization of their acquisition Palace Entertainment properties.

According to the announcement from Herschend on Tuesday, the company now operates 49 properties which employs over 22,000 hosts. While the majority of the acquired properties are in the eastern part of the United States, a couple in the Midwest include Adventure Land Resort in Altoona, Iowa and Noah's Ark Waterpark in Wisconsin Dells.

The full release on the finalized acquisition is below:

Herschend Family Entertainment Corporation (“Herschend”), the world’s largest family-held themed attractions company, has officially completed its acquisition of Palace Entertainment’s 24 U.S. attractions, solidifying plans first shared in March.  
 
As of today, Herschend operates 49 properties, with 22,000 hosts serving nearly 20 million guests annually. This milestone moment also coincides with Herschend’s 75th anniversary—two defining moments that underscore Herschend’s commitment to innovation and strategic growth, aligning with its purpose of Bringing Families Closer Together by Creating Memories Worth Repeating®. 
  
“This is a landmark moment—not just for Herschend, but for every host, guest, and community we serve,” said Andrew Wexler, CEO of Herschend. “To us, this is so much bigger than adding attractions to our portfolio of family brands—growth is about people. It’s about creating a great place to work so our hosts love what they do and can create memories worth repeating for our guests for generations to come.” 
 
This season will be all about listening, learning, and building relationships. Guests can expect the same familiar attractions and hospitality they’ve come to know and love. Herschend's current focus is supporting its hosts and empowering them to deliver exceptional guest experiences.  
 
“Our purpose has carried us through both bright seasons and challenging ones—and it will continue to guide us as we move into this next chapter,” said Chris Herschend, Board Chair and third-generation owner. “We’re focused on doing what’s right for the business, our hosts, and the communities we’re honored to be part of. This process will take time, and we know we will not get everything perfect, but we are committed to listening, communicating and continuously improving.”